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The 0→1 Product Management Playbook

Most PM content teaches you how to improve existing products. But your career changes when you can build something from nothing.

This course walks you through the full 0→1 journey, from identifying a problem to shipping a real product.

You won’t just learn frameworks. You’ll actually build.

You’ll learn how to:

  1. Find problems worth solving (not just “ideas”)
  2. Validate demand before writing a single PRD
  3. Define MVP scope and avoid overbuilding
  4. Ship fast and iterate based on real feedback
  5. Think like a founder, not just a feature owner

By the end, you won’t just understand product management, you’ll have built one.

20 modules
28h of course work
20 audio lessons
10,000

one-time · 3-month access

What you'll learn

01Module 0: The 0→1 Mindset: From Feature Owner to Founder
60m
02Module 1: Unearthing Deep Problems, Not Just Ideas
60m
03Module 2: Validating Problem & Market Size
90m
04Module 3: Empathy Mapping & Customer Journey for 0->1
90m
05Module 4: Ideation for Novel Solutions: Beyond the Obvious
90m
06Module 5: Rapid Prototyping & Low-Fidelity Testing
90m
07Module 6: Desirability & Feasibility Validation (Pre-Code)
90m
08Module 7: Value Proposition Design & Business Model Canvas
90m
09Module 8: Competitive Landscape & Differentiation
90m
10Module 9: Defining the Minimum Viable Product (MVP)
90m
11Module 10: Scope Management & Saying 'No' in 0->1
90m
12Module 11: User Story Mapping for 0->1 Build
120m
13Module 12: Technical PM for Founders: Understanding the 'How'
90m
14Module 13: Go-to-Market Strategy for a New Product
120m
15Module 14: Agile in 0->1: Building & Shipping Fast
60m
16Module 15: The First Launch: Getting Your Product Live
90m
17Module 16: Gathering & Analyzing Post-Launch Feedback
90m
18Module 17: Prioritization for Iteration & Growth
60m
19Module 18: Feature Refinement & Product Evolution
60m
20Module 19: Measuring Success, Scaling, and the Long Game
60m

What's included

Full course access

All modules, exercises & assignments

Hands-on exercisesKey feature

Practice assignments in every module, not just theory

Video & audio lessons

Video walkthroughs + audio podcasts to listen on the go

3-month access

Learn at your own pace

AI Tutor

20 questions/day, uses AI credits

10 AI credits included

For tutor & exercise feedback

Ready to start?

Get full access to The 0→1 Product Management Playbook today.

10,000

one-time · 3-month access

Want all courses + interview prep tools?

The Self-Study Track includes multiple courses plus AI challenges, resume analysis, and portfolio tools for 9,999/3 months. The Mentored Track adds weekly 1:1 mentorship.

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