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Product Case Studies: Lessons from Lesser-Known Products

PM Team
September 17, 2025
14 min read

Most guides only recycle the same big-name examples like Airbnb, Uber, Facebook. This one’s different. Here you’ll find case studies of underrated and lesser-known products that carry powerful lessons about why they succeeded, struggled, or failed. Each study dives into the product’s strategy, design choices, growth experiments, and user insights. More importantly, it breaks down the thinking in a way that helps you sharpen your own product management skills from root cause analysis to strategic trade-offs. Whether you’re preparing for a PM interview or simply want to understand what makes products work (or flop), this guide gives you fresh stories and frameworks you won’t find in mainstream prep material.